Colour Scheme

The colours used are very important as they give the audience member a lot of in depth knowledge on the product before they have even picked it up; for example, from simply using some of these colours on the front over the audience member may be able to tell that this is a magazine for females, that the theme is more autumnal while at the same time remaining professional. The colours I have chosen are slightly muted, dark colours to reflect the autumn style that I am incorporating in my work while the black and white are elegant and timeless when it comes to print. These colours will also play a running theme throughout my work to produces some form of continuity which will help to create more of a professional looking product. 

In terms of the colour scheme relating to the genre and my target audience I think they do this relatively well. My genre is that of a fashion magazine, focusing in on autumn/winter trends and I feel these colours suit this genre well. All the colours I have selected can be seen during this season on much of the high street - where my target audience will most likely shop. In addition to the color scheme I have chosen fitting in with the genre of my product, I also think it matches very well to my primary target audience (young females). The top four colours could even be considered to be appealing to all levels of my audience as they are relatively unisex.

Font Ideas

1. Lemon Milk

2. Bebas Kai

3. Breamcatcher

4. Olympic Branding

5. Nova

I have chosen to do my masthead in is Breamcatcher as I feel that it fits the genre of my magazine the best. It is not a typical font you may see in a magazine which is good as it will stand out to my audience in comparison to my competitors but it is still classic enough not to put off any audience members from buying my product.

Magazine Name

The name that I have chosen for my regional fashion magazine is Doll Up. The term "dolled up" means to dress or apply makeup in an elegant way to look your best (like a doll) and so to 'doll up' would be the process of doing so. This term is more applicable to relatively young women - my primary audience - as dolls are primarily youthful looking. This term can also apply to fashion and makeup so is works well with both aspects of my magazine. 

Weather Forcast

As I am planning on taking a majority of my photos outside the weather is quite important. As it is going to be one focusing on Autumn/Winter clothing it's not too important that it's sunny but it needs to be good enough weather to be able to take the pictures without ruining the look so preferably it should be dry. Based on this need I've looked at the weather forecast over the next few days while I'm in the area that my model lives to be able to see when would be best to take the pictures.

I have chosen to take my photos on Thursday as the weather is set to be the nicest of the days that I am here.

Possible Names

Here are some of the names that I am considering using as my magazine's name. Fashion and lifestyle magazines tend to have names comprised of one word or a phrase associated with fashion. Based on this I have produced a list of possible names I will chose. 

Deconstruction of Website

Here I have deconstructed some of the elements of a fashion magazine's website. I have looked at such elements as colour and the content which I can then perhaps use in my own work, especially as such elements as minimalist colours are often used in fashion websites. 

Organisation of Model

Here I have gotten in contact with my model so as she knows the sorts of things to wear and when I will be coming to take the photographs for my products. As I am creating a rural fashion magazine aimed at girls aged 15-25 these are the things I felt would be appropriate for my target audience.