The name that I have chosen for my regional fashion magazine is Doll Up. The term "dolled up" means to dress or apply makeup in an elegant way to look your best (like a doll) and so to 'doll up' would be the process of doing so. This term is more applicable to relatively young women - my primary audience - as dolls are primarily youthful looking. This term can also apply to fashion and makeup so is works well with both aspects of my magazine.
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